Alex Steinweiss - the creator of the album cover

Wednesday, July 20, 2011

Records used to be wrapped in plain brown paper covers. In 1939 a young man named Alex Steinweiss became the artistic director of Columbia Records. He convinced them to put an images on the covers of their albums to market them. In the first year of doing this their sales went up 800% and the modern album cover was born.

He died Sunday at the age of 94. I've included some samples of his covers. You can also visit his website Alex Steinweiss Creator of the Album Cover to read about him and see many more of his covers.

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